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There are many anecdotes about 13 in countries around the world and it is known as the most impactful number.

There are various interpretations of thirteen numbers, from being an unlucky number to being auspicious. For example, in USA, there were 13 states at the time of the country's founding (= thirteen independent states), and so thirteen is treated as an inseparable number.

The 13 series is an original product of HIGH! STANDARD features a bold print of the number 13.

A new product has been added to this series, which was very well received last year.

Last time, the back print was "STANDARD STATION", but this time it is "STANDARD SERVICE" with the fictional company wear in mind.

From lightweight sweat fabric perfect for spring to newly added caps and bucket hats.

Please see the lineup.

  

    
  
13 STANDARD SERVICE 10ozCREW SWEAT
    
    
13 STANDARD SERVICE 9ozCREW SWEAT PIGMENT

A lightweight sweat fabric perfect for spring. The body is from LA brand "Independent Trading Company."

It has a generous width but not too long length, giving it a relaxed silhouette.

Another Points the number "13" on the front and the "STANDARD SERVICE" lettering on the back are different for each body.

Available in a total of 9 colors: 4 pre-dyed and 5 product-dyed (pigment dye).

Not only is the design great, but the fact that the body doesn't have the same fluffy feel that you'd get after wearing it for a while will definitely come in handy.

13 SERVICE 10oz crew neck sweat fabric
¥14,300 (inc.tax)
BUY
13 SERVICE 9oz crew neck sweat fabric
¥16,500 (inc.tax)
BUY
  
  
    
    
13 STANDARD SERVICE EMBCAP

Last year we only made cut and sew items, but this season we also made caps.

First up is a baseball cap that is characterized by just the right amount of rusticity.

The base body is "NEW HATTAN", which was born in New York in 2005, and has "STANDARD SERVICE" embroidered on the front and "13" embroidered on the back.

We also recommend subdued colors such as white x white and navy x gray, which deliberately make the embroidery less noticeable.

13 STANDARD SERVICE embroidered cap
¥6,600 (inc.tax)
BUY
13 STANDARD SERVICE EMBHAT

The hidden highlight of this event is this bucket hat.

The body is made by "NEW HATTAN," which was launched in New York in 2005, just like the baseball cap above, and it also features a simple shape.

Of course there are the three classic and easy to use colours - white, black and navy - but the best is 6C desert camo, commonly known as chocolate chip camo.

This camo pattern was adopted during the Gulf War, but was quickly abolished after it was criticized by soldiers for being too conspicuous and not suitable for camouflage.

In any case, embroidered bucket hats are very rare, so use them as an accent piece.

13 STANDARD SERVICE embroidered hat
¥7,150 (inc.tax)
BUY
    
    

Past 13 STANDARD features

    
    

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